Here are just a few of the advantages of using WordPress:

1. Search engines love this software. On average, sites using this CMS will be indexed in the search engines much faster than traditional static websites. That means you have traffic coming to your site sooner rather than later.
2. There are an almost unlimited number of plug-ins or add-ons that have been developed to perform everything from shopping carts to contact forms. These are updated and upgraded constantly so you always have the latest technology and innovations at your fingertips.
3. It is much less expensive to have a site developed with WordPress than to have any other CMS installed and customised or to have a static website developed.
4. This platform has a great deal of SEO built right in. This means it will be very easy to include all of the page elements necessary to rank well in the search engines. A web designer does not generally do SEO very well or they do not do it at all.
5. The system is easy enough for anyone without coding skills to maintain on their own after the developer has coded and implemented the majority of the website. This means you can add new content whenever you want without having to pay a web designer to do it for you.
6. Since all business websites today need a business blog, you have it already there built right in. You can now interact with your visitors.
7. There are many, many more places to promote a WordPress website for free than a traditional website. You not only can market it to all of the places you could any other website, you can also send it to all of the blog directories. This means you have the potential of reaching many more visitors than a standard HTML website.
8. WordPress has a built in RSS feed. This means you have the ability to syndicate your content. This is a very powerful traffic grabbing tool. To add RSS to a traditional website, you would have to pay your web designer to create the feed for you for additional fees.

These are just a few benefits using WordPress for your website that I could think of off the top of my head. I am sure I could come up with many more if I really put my mind to it. I can’t imagine any logical reason for using anything else.

1. Encourage Guest Posts

If you want an easy way to get more players involved in your conversation, encourage guest posts. Even though your readers are probably used to your style and enjoy reading your posts, interactivity can be improved by giving visitors the opportunity to read something different every once in a while. This also enables you to participate in conversations by posting comments on someone else’s content. To promote guest posts, include a separate tab for submissions or mention it on your contact page.

2. Write Guest Posts for Other Blogs

To get more activity on your blog, offer to write guest posts for others. Your byline on someone else’s blog may lead new visitors to your page, so take advantage of this opportunity. You might even arrange a guest posting trade-off with another blogger, writing for each other once a month to help generate more traffic for both of you.

3. Take On a Friendly Role

People love talking to their friends. If you want to encourage your readers to respond to content, you might consider being friendlier with your tone and adopting a more casual style. By “selling” less and being more approachable, you could increase feedback and readership.

4. Allow Guests to Express Themselves

Enabling comments on your blog lets readers know that you welcome their feedback. Even if you have a lot of RSS readers who don’t visit your page, it’s important to leave the lines of communication as open as possible. As with guest posting, commenting on other blog posts can result in reciprocal favors for your own blog, so don’t hesitate to let others know what you think. Depending on your relationship with the blogger, you might even mention a popular post from your blog somewhere in your comment.

5. Request Feedback

Ask readers to respond to your content. You can do this by asking visitors to submit article topics they would like to see on your blog, posting articles with interactive questions, or starting a weekly (or monthly) poll post. Once you’ve established a recurring poll day, readers will know when to stop by and respond so they can be included in your results and discussion.

6. Demonstrate Good Intentions

Let visitors see that you’re motivated to please them rather than use them. You can do this by offering free tips and advice, minimizing obvious commercial ventures on your blog, and responding when you do receive feedback. When your readers know that you’re invested in helping them with your blog, they’ll be more likely to participate when you include interactive opportunities.

7. Reward Your Readers

For RSS feed subscribers or those who subscribe to your full content (if you offer different versions), consider offering an annual or biannual gift. You could give subscription discounts, free access to one of your eBooks, a small gift of merchandise if you run a commercial blog, gift certificates, coupons, access to special content, or anything else to let them know that you appreciate their loyalty. By doing this, you can both secure long-term readership and encourage increased interactivity.

8. Hold Contests

Contests can be for best guest post, most interesting article topic submission, cutest pet photo, or any variety of other premises. Offer a modest prize and watch contest submissions stack up, increasing your blog’s interactivity by leaps and bounds.

9. Write at Least One Article Series

Writing a series can attract short-term readership from those who read one post and return for the next installment. If you can sink the hook this way, you might receive interesting feedback from new visitors and get some long-term readers who want to see more of the same.

10. Understand Readers’ Interactive Tendencies

Don’t be offended or discouraged if you don’t notice drastically increased comment numbers on your blog. With RSS feeds, Twitter, and re-posting popularity, it’s more likely that your interactivity will increase in places you can’t monitor as easily as your blog. You can either hire a social media service to track threads related to your blog or simply trust that your efforts are increasing your blog’s interactivity and readership